The mental load of mums and caregivers
The latest research shows women carry a disproportionate share of unpaid caregiving work²—a load that’s significantly affecting their mental and physical health. Smiling Mind’s 2024 State of Mind Report found that 85% of parents and caregivers are experiencing signs of stress, anxiety, depression, or other mental health challenges. Nearly three in four (72%) feel overwhelmed every week, and 1 in 4 feel overwhelmed every single day.
We also know that parental mental health is closely linked to children’s wellbeing, and supporting the mental fitness of parents—particularly mums and primary caregivers—is one of the most meaningful ways we can support children, families and future generations.
We’re starting with tools to meet women and caregivers where they are to ease the mental load and rebuild a sense of balance and connection. This is just the beginning. We’re listening and responding with new content, improved experiences, and more accessible pathways to break down barriers to support.
²Ervin et al., 2023